Optimizely is a leading digital experience platform (DXP) that helps businesses reinvent their marketing and product strategies to create and optimize exceptional digital experiences across all channels.
Categories: Startup, Mid-Size, Enterprise
Optimizely revolutionizes the way enterprises conduct experimentation by providing a comprehensive set of features and tools. Its offering includes web A/B testing through a user-friendly visual editor, enabling businesses to easily test and compare different versions of their websites. Additionally, Optimizely supports native mobile app experimentation, allowing organizations to optimize their mobile experiences.
The tangible business outcomes achieved through Optimizely are numerous. Businesses can experience increased revenue by optimizing their digital experiences to better align with customer preferences and behaviors. By identifying and implementing effective changes, organizations can also reduce customer acquisition costs (CAC) and lower the total cost of ownership (TCO) associated with their digital properties.
Furthermore, Optimizely empowers businesses to enhance customer and marketing experiences (CX & MX) by delivering personalized and optimized digital interactions. This leads to improved customer satisfaction, increased engagement, and ultimately drives business growth.
ROI expected in first year
Increase in user engagement within six months
Behavioral Audience Targeting
Mobile Web Compatible
Simple Visual Editing
Recommended Audience Segments
Steep learning curve for inexperienced users
Infrastructure modifications may be required
D2Scale empowers #D2C brands rise to the impossible. We are helping brands like boAt, Tata Cliq, Zivame, Bewakoof, Tata Consumer Products, Go Colors, Happilo, Global Bees, Wakefit, Gynoveda, Kimirca and Himalaya Wellness by combining 4 key pillars -
- Performance Marketing
- Marketing Automation
- Branding, including influencer marketing
- Technology and Website UX
We help founders not just scale performance but build brands users love. With a 300+ strong team of digital experts across Bengaluru, Mumbai, NCR and Chennai, D2Scale by Social Beat is a Google Premier Partner, Facebook Business Partner, Amazon Advertising Partner and works closely with ecosystem partners like Shopify and Influencer.in. With a focus on growth and ROI, they bring creativity and performance marketing together.
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